Researching people on LinkedIn isn't weird - that's the point

Ahead of an initial meeting with (i) new prospects or (ii) new members of an existing client's team, we all should be doing prep work, including looking-up those new contacts on LinkedIn. Often it's just for general background info, but sometimes you discover you’re a 2nd degree / share a connection, which can be hugely helpful in building that new relationship – (assuming it's a real connection, not a recruiter from 18 months ago, etc.). Yet for some reason lots of people feel it's creepy or weird to mention the common connection because it implies you looked-up the person on LinkedIn ahead of time. It's only weird if you make it weird – (this isn’t LinkedIn creeping ahead of a first date).

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I'm a lifelong learner, and enjoy thinking about and discussing business ideas, economics and culture. This blog is where I occasionally post some of my thoughts re: all of the above.

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